Plain Form is an independent foundry and publisher. Through letterforms and printed matter, we build a space for critical and expressive approaches to typography.
“Expired by”
Notes on the design of Ferro
This text explores the genesis and ideas behind Ferro, a type family shaped by obsolescence and information loss. Drawing from Renaissance typography and early digital media, the project treats type revival as a process of reinterpretation rather than faithful reconstruction. Through successive stages of digital decay, Ferro explores the unstable boundary between preservation and collapse, readability and abstraction.
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The Plain Form newsletter is a quiet dispatch of fonts, thoughts, and sounds. Every few moons, we share updates on type releases and publishing projects, highlight fonts in use or custom cases, and offer glimpses into doubts, inspirations and works in progress. It’s written slowly, with care—our way of staying in touch beyond the scroll, with news from us and our friends, a growing music playlist, and other fragments that shape what we do. Join more than two thousand designers and never miss a thing!